Potato Chips Spicy Masti attracts consumers who prefer high-impact flavours with a refreshing twist, helping it stand out within crowded chip assortments. The distinctive mint-masala profile encourages repeat buying, supporting steady shelf movement and predictable stock rotation for retailers. Its impulse-friendly positioning performs well at counters, near billing zones, and in high-footfall outlets where quick decisions drive sales.
From a distribution perspective, the product aligns with youth-led and on-the-go demand segments, ensuring regular off-take across routes. Consistent packaging integrity supports smooth handling during transport and outlet-level stocking. With a shelf life of five months, the product offers adequate selling time for display planning, inventory control, and structured market replenishment across retail and wholesale networks.



