Mast Matar works well in trade because its identity is clearly understood from its name — a spiced green peas snack positioned for everyday snacking. The product appeals to consumers who prefer something crisp, flavourful, and slightly chatpata, without feeling oily or heavy. This helps retailers drive regular pick-up from repeat buyers who already engage with roasted-peas-based snacks. With a 6-month shelf life and availability in multiple pack sizes, it supports flexible stocking, participation across price points, and convenient replenishment planning for distributors.
Mast Matar Namkeen
Smaller packs: ₹5, ₹10
Mast Matar is made using carefully roasted green peas, seasoned with a savoury spice blend that enhances their natural taste while retaining their crisp and crunchy bite. The flavour tone delivers a lively, chatpata snacking experience — the kind of taste consumers associate with street-style roasted peas and traditional spice notes. The product offers a light yet satisfying mouthfeel, making it suitable for tea-time snacking, travel packs, office breaks, and small hunger-break moments across the day.
Product Strengths for Retail and Distribution
Six-Months
Shelf Life
Regular
Market Demand
Smoother
Dispatch Flow
Upto 50% Higher
Margin than others
Presence in
12 Countries
Why choose Priniti Mast Matar Namkeen?
Frequently Asked Questions
1. What is Mast Matar made from?
Mast Matar is made using roasted green peas that are seasoned with a flavourful spice blend to deliver a crisp, chatpata and savoury snacking experience.
2. Who is this product most suitable for?
It is preferred by consumers who enjoy light, crunchy snacks that offer a lively flavour profile and can be consumed during tea-time, short snack breaks, travel, or casual evening snacking.
3. How does Mast Matar perform in retail counters?
The clear name and flavour identity support quick consumer recall and frequent purchase, helping retailers maintain regular shelf movement and steady repeat pick-up.
4. Is Mast Matar suitable for distributor-led supply?
Yes — it supports predictable off-take across general trade and wholesale channels, making it convenient for distributors to manage stocking, replenishment and route-based supply movement.
5. What storage conditions are recommended during handling?
The product should be stored in a cool and dry place away from sunlight and moisture. With a shelf life of up to 6 months, it remains suitable for routine trade storage and distribution cycles.
